Waterstones Leaflet
After undergoing a major re-brand, Waterstones decided to create a new Customer Experience programme called; Spread the Word.
It was up to Blue Cube to inform all employees of the new programme. We decided to produce a fold out leflet that would clearly explain all they needed to know whilst visually playing with the programme name; Spread the Word. The 'word' extends to a quote as the leaflet is opened out which sums up what the programme is all about.
